Some dates went lost because I was in the middle of promoting my latest short film. I focused on organising and promoting a workshop I’m giving in January. I’m still stuck on Google Analytics and tracking my sub-domain. I hope I’ll have it sorted in the next couple of days.
What I’ve learned from the promotion of my film is that I worked with Mailchimp. Learned how to upload lists, make segments, design newsletters, etc.
One important lesson is have clear goal when preparing your newsletter. Always have at least two links in the newsletter that lead to the same result. It is easier for the reader and to track what works and where people click.
Update: I designed the invitation for the Facebook course and decided I will do a webinar (a web- based seminar) on the theme. It is a good way to get leads and promote your service or product. I found an article on how you can use Google hangouts to stream a webinar for free. Check the article for further information how you can do that. It is a great alternative if you don’t have a budget for a webinar software. I will share my progress with it on the way.
Have you done webinars in the past and if yes what platform did you use?
Update: Today I was sending advertising offers and working on the invitation for my Facebook course. Still don’t have a definite design. As usual I had some problems with finding the right images.
I hope tomorrow the invitation will be finished.
Update: Yesterday was a day off. Today I’m working on the invitation for the social media course I’m gonna teach. I know I was a bit off target with the work I did on my workshop website but the skills I gained are very useful now. I will implement what I’ve learned in the next couple of weeks regarding my other projects. Like designing my e-book, social media presentation/course, the invitation and more.
Check the list with great design tools from the online course I watched the other day about Facebook Marketing For Small Businesses on CreativeLive.
- Adobe Creative Cloud
- Word Swag
I have used Iconfinder and Canva and I’m very happy with them. What about you? Do you have anything to add or comment about these tools?
Update: Huge break through today. WIth the help of Canva and a bit Photoshop my design skills have improved immensely. I’m very happy with how the website is coming together. The whole work I put into it will be worth it.
Two days in a raw I watched an online course in Facebook marketing and managing your page. Can’t wait to design the invitation for the first course I’ll run.
There are some other interesting courses you can watch live for free here: https://www.creativelive.com/
Update: I was working my my workshop website. The first draft is pretty much finalized. All I need to do is to add more images and decide which goes where. I need to contact clients and ask them for testimonials. For now I left space for 3 testimonials. Eventually I can add more later. Tomorrow is going to be an interesting day. I will instal an app to remind me to take breaks from the laptop screen. Ask one of the teachers for a reference. Choosing some images and designing how to add put them on the website. Go through similar images and choose poses and ideas for a photoshoot.
Update: I’m working on the new website and searching for icons for my landing page. I’m having some trouble to figure out exactly what kind of icons I need because of the nature of the website.
I’m hoping in the next two weeks that website will be ready. I’d say one week but I always underestimate the time I need to finish a task.